South Africa Mzansi Ballet in Johannesburg is trying to find new ways to bring in revenue for their company. The governement has not been funding them, so paying bills and salaries has been a struggle. To make progress, SAMB has decided to use the help of students from Harvard Businees School who are involved in Feild Immersion Experiences for Leadership Development program. This program gives students the chance to work in the business world and increase their experience. Their goal regarding SAMB is to improve marketing in the company. Their focues is to find better ways to "sell the company's product"- referring obviously to the ballet performances. The students are offering the company business advice and the company is providing the students with legitimate business opportunites.
I think it is wonderful for the Harvard student to be able to experience the amazing world of arts while helping to improve a struggling comany. It is also nice to see two countries joining forces to continue to grace audiences with the art form of dance.
It is amazing that he is helping and being from such different countries.
ReplyDeleteIt's cool that they're being taught somethin unrelated to their career to improve their career.
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